Gaming Responsibly, Together.
Support, Awareness & Balance for a Better Way to Play.
Through education, research, and community partnerships, we empower players, families, and the industry to create a culture of healthy, balanced play.
Built on a Foundation of Trusted Platforms
Why Play2Peak?
Our nonprofit provides tools, resources, and community support to prevent gaming harm and promote healthy, positive play experiences for everyone.
Education & Awareness
We provide evidence-based resources that help players, parents, and educators understand healthy gaming habits and recognize the signs of gaming-related harm.
Player Support
From self-assessment tools to referrals and community support, we connect individuals to the help they need to regain balance and well-being.
Research & Innovation
Our programs are grounded in research. We partner with experts to study gaming behaviors and develop effective prevention and intervention strategies.
Industry Partnerships
By building partnerships across sectors, we create pathways for education, support, and recovery—ensuring that every player has access to the help and information they need.
Community Engagement
Through events, workshops, and outreach, we bring players, families, and professionals together to share experiences and support positive change.
Advocacy & Policy
We advocate for policies and standards that protect players, foster transparency, and ensure gaming remains a safe, enjoyable part of life.
Evidence-Based Solutions: Built on Academic Research
Truly effective gambling awareness needs a solid foundation.
A randomized experiment with 805 weekly gamblers (2020) found that an interactive message based on motivational-interviewing principles led to a 39% rate of screener completion—higher than both a non-interactive message (28%) and a control (29%). This suggests that tailored, engaging communication can help motivate at-risk individuals to engage in help-seeking behaviour.
In a health-communication intervention at a U.S. public university (2017), messages targeting casino and sports betting were tested with undergraduates. Results showed that students who had lost more money than they intended understood the casino-message more than non-gamblers, and female students found the campaign more appealing. This suggests that carefully designed messaging can raise awareness of gambling risk in younger and more vulnerable groups.
A study (2024) evaluated a short “inoculative” intervention video designed to increase resilience against gambling advertising. Focus groups with academics and individuals with lived gambling-harm experience found that a simplified, relatable video format (not overloaded with real ads) was preferred, underscoring the importance of message style, psychological grounding and consumer-protection framing.
Ready for the Next Generation of Responsible Gaming?
Let's spark change, powered by people + technology.